Sunday, 21 September 2008
What is Graphic Design?
"aaaaa load of slosh!"
"designing graphics"
..I found this video on the CR blog and thought I'd steal it :)
Friday, 19 September 2008
Album cover image in process
Wednesday, 17 September 2008
Tuesday, 16 September 2008
Ad Land

I've been a bit of a book worm, researching for my final year dissertation on advertising. I've really enjoyed reading Ad Land by Mark Tungate. It's a great insight into how the advertising industry has evolved into what it is today and some of the main people involved. Great quote from 1960s Ad man Howard Gossage the relationship between advertisers and consumers:
"Advertising may seem like shooting fish in a barrel, but there is some evidence that the fish don't hold still as well as they used to, they are developing armour plate. They have control over what type of ammo you have, when the trigger gets pulled, and how fast your shot moves. Oh, and they're not all in the same barrel anymore'.
Saturday, 13 September 2008
Developing the characters for 'Roadmannerz'
I've been designing the quirky character personalities for the Roadmannerz website. Here's how I came about the design for the Mumbai Traffic Cop:
After sketching out a rough version, I created the final character in Illustrator, exaggerating his glasses to give him his too cool for skool personality.
With the style decided, I found reference material to make sure the cop was recognizable.
I looked at several character styles. I favored the bizarre and distinctive style of the South Park cast.
Another inspiration was the simplistic style of the characters on The Cuban Brothers designed by Clusta
Friday, 5 September 2008
Visit to Interbrand, London
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